The case of fifa is a 'usual corruption' case which leaves exposed mainly administrative leaders of fifa.
Leaked information had relation to the world cup of Qatar(2022),concerned bribery of an executive member of fifa of businessman of Qatar to vote over the application of Qatar. US authorities secrets from 2011 had put order to discover the problem and eliminate with red card number of exacutive members of fifa. Witness in case was the former vice president of the US soccer federation (C.Blazer)which secretly pleaded quildy in 2013 and agreed to work with the principles in the Usa to investigate bribes and corruption issues.Of the investigation and the noise created forced the chairman(S.Blatter)of resignation after the re election as chairman. The charges relating to bribery ,non authorized sale tickets,money laundering and tax evasion. Federal prosecutors the previous month outlined an alleged conspiracy in which executive sport Marketing Directors paid Blazer and other executive members of Fifa more than $150 million in bribes and kickbacks for rights to televise soccer tournaments.From this information made arrests 14 persons. Wasted Opportunity Although there have been warning messages for corruption -Qatar case- the agency did not follow a research for findings. In the case of Qatar the internal auditor of Fifa wanted to proceed with full control-investigation of the case.The benefit of such investigation before breaking out the scandal,would be huge for the body. With a full investigation in cooperation with the Us authorities would give the message that there is transparency and disposal resolution of the issue.Unlike the body (as ussually)preffered to overtake the issue. The effect Corruption cases is of the most injurious for a body. In addition of economic impact can bear long leadership crisis and long reputation in the body. The initial effort to follow the body a communication strategy of Refusal was casually and more at risk and worse trouble on reputation and image placed the body. With the post presence of material that shows corruption from Fifa executives,then this strategy chosen to reset-restoration of the image and reputation the agency would have resounding failure. Now the body with the changes to persons must redesign the plan with main objective to build resilience with strengthening transparency,confidence and integrity.
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